• K Beauty Hobbit

Purito Pure Vitamin C Serum Review (newest version)

This post contains affiliate links. Product provided by Purito.


Purito and I go way back. So far back that I still remember them only offering 3 products which came in bottles with stick-on labels. The brand sure came a long way since then! They are using stick-on labels again now, but they are very very different.


For a couple of years I was able to say I’ve tried every Purito product, but that’s no longer the case - their lineup has expanded beyond my reach. I still very much enjoy testing their new releases.


While 99% of Purito products are hits, the one miss for me was the original Purito vitamin C formula. Something in it caused my face to flush and get very warm. The effect didn’t happen immediately but appeared the next day. Then Purito had another version (let’s call it version 2), which I didn’t test. Now they have a version 3, and I decided to give it another go. The serum is available on YesStyle (use reward code KBHOBBIT for extra savings) and the official brand Amazon store.

Purito Pure Vitamin C Serum contains 5% ascorbic acid and promises to help with uneven skin tone, fade sun damage, and help the skin look healthy and radiant. Vitamin C can also work together with sunscreen products to boost their effects. That’s why I personally try to use vitamin C serums every morning.


In addition to ascorbic acid, the serum contains hyaluronic acid, bamboo water, and adenosine (to help with the appearance of fine lines). A full list of ingredients, along with their basic functions, is provided at the end of the review.


How to use:

  • Apply 2-3 pumps after cleansing and before moisturizing

  • Store in a cool, dark place


I start my mornings with a toner pad or a water rinse (you could use a cleanser if you wish; I don’t), then apply Purito and let it absorb, and follow with SPF. I have combination skin and this is plenty for it. Someone with dry skin could add a separate moisturizer after Purito and before SPF.

My impressions

Well, first things first - I’m not allergic to this one (yay!). I’ve had absolutely zero negative effects and I’ve been using this for several weeks almost daily. I really like the gel texture and a very mild ascorbic acid smell (the product isn’t scented, but often vitamin C has a natural smell to it that I enjoy).


The serum isn’t heavy. It can be a little tacky as it settles into the skin, but none of that tackiness remains once I apply sunscreen, so it doesn’t bother me. It plays well under makeup, sunscreen, or with anything else I’ve tried.


It’s a sunny, hot summer right now, and I’m super pale and prone to freckles. I once got sunburnt in March in Russia, which is truly an accomplishment. This summer I haven’t seen an explosion of freckles like I typically do in the warm seasons. My skin is looking bright and fairly even in tone. Seems like my vitamin C and SPF efforts are paying off. I always use SPF, but the consistent use of vitamin C is new to me.

I think this is worth looking into. A special note on the packaging - the dispenser bottle is super convenient. The brand recommends storing the product in a cool, dark place, so I keep mine in its original box in the fridge. I haven’t seen any signs of oxidation yet.


What is your favorite vitamin C product? If you need some guidance, check out this post in my private facebook group - it’s a collection of members’ favorites. And watch this video for my favorite hyperpigmentation tips.


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#Purito #vitaminC #serum #musthave #pigmentation

Purito Pure Vitamin C Serum ingredients: Bambusa Vulgaris Water (Skin conditioning agents,76.23%), Pentylene Glycol (Skin conditioning agents), Ascorbic Acid (antioxidant,5%), Butylene Glycol (Skin conditioning agents), 1,2-Hexanediol (solvents), Niacinamide, Water (solvents), Sodium Hyaluronate (Skin conditioning agents), Polyglyceryl-6 Caprylate (stabilizers), Polyglyceryl-4 Caprate (stabilizers), Caprylyl Glycol (Skin conditioning agents), Hydrolyzed Jojoba Esters (Skin conditioning agents), Hydroxyacetophenone (antioxidant), Disodium EDTA (chelating agents), Glutathione (reducing agent), Adenosine (anti-wrinkle agents)



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